- "Lavin makes a strong... case that the Patriots 'are a better organization than they are a team.'" (Richard Sandomir, New York Times, Jan. 22, 2005)
- "Whether you're a New England fan or not, you'll be fascinated by [this] intriguing new book." (John McClain, Houston Chronicle, Jan. 30, 2005)
- "Lavin has melded together fascinating quotes, statistics, and revelations that keep the reader entranced throughout the 350-page tome. A wonderful opportunity to [meet] the players, characters, and team... Lavin's remarkable story provides the recipe for championship stew." (Christopher Young, Boston Phoenix, Jan. 31, 2005)
- "[San Diego Chargers general manager] A.J. Smith just finished re-reading Management Secrets of the New England Patriots, volumes one and two." (Providence Journal, Jan. 9, 2007)
- "Fascinating." (Dave Perkins, Toronto Star, Feb. 5, 2005)
- "An impressive look at what drives the team's success... It doesn't read like some wonkish, academic text." (Greg Gatlin, Boston Herald, Feb. 6, 2005)
- "Timely, insightful book." (Peter Finney, Times-Picayune [New Orleans], Jan. 28, 2005)
- "Required Reading... If the Colts, Steelers and any other NFL organization would like to get a jump on the Patriots, they should definitely pick up a copy." (Dan Pires and Steve DeCosta, Standard-Times [New Bedford, MA], Feb. 5, 2005)
- "A great book. Having read and enjoyed other football-as-a-metaphor-for-life books such as The Packer Way by Ron Wolf, Winning the NFL Way by Bob LaMonte... and Think Like A Champion by Mike Shanahan, I can say that Management Secrets of the New England Patriots is as comprehensive and well-written a book as you can find on this subject. ...It was his intention to merge his studies of high-performance organizations and his obsession with his favorite team. This he has done most admirably." (Doug Farrar, Yahoo! Sports, Dec. 31, 2005)
- "Intriguing and exhaustingly researched, Management Secrets of the New England Patriots succeeds at going beyond the headlines into the inner workings of the Kraft/Belichick aura. ...Much more than a look at the Patriots business acumen. Liberally infused with recollections from players, staff and opponents, Secrets will score in resounding fashion with fans of the three-time champions." (Ken Castro, Patriots Insider, Mar. 24, 2005)
- "Fascinating read... Gives you a real insight into what goes on in making this franchise what they are. ...I really recommend it." (Ed Berliner, Comcast TV's Sports Pulse, Feb. 28, 2005)
- "It's a fascinating read, and I'm sure every general manager and owner in the National Football League has rushed out to get it." (Jack Arute, Sirius Satellite Radio's NFL Rewind, May 8, 2005)
- "Must Read... If the word 'management' in the title scares you or makes you think 'academic,' please take another look... Did you know that Rod Rutledge mocked the Rams seconds before Adam Vinatieri's winning Super Bowl kick (a possible reason for his being cut)? Or that Tom Brady helped comfort Maura Weis, when Charlie's surgery went awry? Or that Coach Belichick once spent a night with DEA agents as they went on a buy-and-bust drug run? There are many interesting stories and quotes to illustrate the points in the book. ...It's informative and full of many chuckles and laughs. ...A great read." (Stan Jaksina, PatsFans.com, May 30,2005)
- "A stunning compendium on the Patriot Way." (Bob George, PatsFans.com, June 12, 2005)
- "This book is the Rosetta Stone for anyone who is wondering how the Patriots are actually doing what they are doing--building a dynasty in an era where that was supposed to be impossible--and he explains the hows and whys about as well as could be explained." (Jack Thornton, PatriotsPlanet.net, 16 May 2005)
- "I developed a 'New England Patriots Model of Leadership, Teamwork, and Success,' based on your first book and presented it to the marching band staff when we started our season. I asked all the students to rate our organization on how close we come to representing the model, and the results were revealing. To make a long story short, the Clemson band is having an excellent season so far and is performing at a high level week after week. I owe a lot of our early success to setting the tone for the season with the Patriots." (Dr. Paul Buyer, Director of Percussion, Clemson University)
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